Privacy Policy

Personal Information You Provide

When you use our services, book a mobile tyre fitting, or contact us, we may collect the following information:

• Full name and contact details (phone number, email address)
• Vehicle registration number, make, model, and tyre size
• Your location or address for mobile tyre fitting services
• Payment information (processed securely through our payment providers)
• Any correspondence or messages you send to us via phone, email, WhatsApp, or our contact form

Information Collected Automatically

When you visit our website, we may automatically collect:

• IP address and browser type
• Device information (operating system, screen resolution)
• Pages visited, time spent on pages, and navigation patterns
• Referral source (how you found our website)
• Cookies and similar tracking technologies (see our Cookie Policy for details)

We use the information we collect for the following purposes:

• To provide our mobile tyre fitting, puncture repair, and emergency tyre services
• To process your bookings and dispatch our nearest technician to your location
• To communicate with you about your service, including appointment confirmations, updates, and follow-ups
• To process payments securely
• To respond to your enquiries and provide customer support via phone, email, or WhatsApp
• To improve our website, services, and customer experience
• To send you service-related communications (e.g., booking confirmations, tyre fitting reminders)
• To comply with legal obligations and protect our legitimate business interests
• To analyse website traffic and usage patterns using tools such as Google Analytics

Under the UK General Data Protection Regulation (UK GDPR), we process your personal data on the following legal bases:

• Contract Performance — to fulfil the tyre fitting and repair services you have requested
• Legitimate Interests — to improve our services, manage our business, and ensure security
• Consent — where you have opted in to receive marketing communications
• Legal Obligation — to comply with applicable laws and regulations

We do not sell your personal data to third parties. We may share your information with:

• Our mobile tyre fitting technicians — to fulfil your service booking and arrive at your location
• Payment processors — to securely process transactions
• Website hosting and analytics providers (e.g., Vercel, Google Analytics) — to maintain and improve our website
• Communication platforms (e.g., WhatsApp Business) — to respond to your messages
• Legal and regulatory authorities — where required by law
• Tyre manufacturers and suppliers — solely for order fulfilment purposes

We take the security of your personal information seriously. We implement appropriate technical and organisational measures to protect your data, including:

• SSL/TLS encryption on our website to protect data in transit
• Secure payment processing through PCI-compliant providers
• Access controls to limit who can view personal data within our organisation
• Regular security reviews of our systems and processes

While we take every reasonable precaution, no data transmission over the internet is 100% secure. We encourage you to contact us immediately if you suspect any unauthorised access to your data.

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected:

• Service records and booking history — retained for up to 6 years for legal and warranty purposes
• Payment records — retained as required by HMRC and financial regulations
• Marketing consent records — retained until you withdraw your consent
• Website analytics data — retained in anonymised form
• Customer enquiries — retained for up to 2 years after the last interaction

Under the UK GDPR, you have the following rights regarding your personal data:

• Right of Access — request a copy of the personal data we hold about you
• Right to Rectification — request correction of inaccurate or incomplete data
• Right to Erasure — request deletion of your personal data (subject to legal obligations)
• Right to Restriction — request that we limit how we use your data
• Right to Data Portability — receive your data in a structured, machine-readable format
• Right to Object — object to processing based on legitimate interests or for marketing purposes
• Right to Withdraw Consent — withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us at info@mobiletyrechampions.com or call 0207 101 3856. We will respond to your request within 30 days.

Our website uses cookies and similar technologies to enhance your browsing experience. These include:

• Essential Cookies — required for the website to function properly (e.g., session management)
• Analytics Cookies — help us understand how visitors use our website (e.g., Google Analytics)
• Functional Cookies — remember your preferences and settings

You can manage your cookie preferences through your browser settings. For more details, please see our Cookie Policy.

Our website may contain links to third-party websites, including our social media profiles on Facebook, Instagram, and TikTok. We are not responsible for the privacy practices of these external sites. We encourage you to read their privacy policies before providing any personal information.

Our services are not directed at individuals under the age of 18. We do not knowingly collect personal data from children. If you believe that we have inadvertently collected data from a minor, please contact us immediately so we can take appropriate action.

We may update this Privacy Policy from time to time to reflect changes in our services, legal requirements, or business practices. Any updates will be posted on this page with a revised "Last Updated" date. We encourage you to review this policy periodically.